The findings of the research conducted by Dr Li Li, Reader in Management from Bath Spa University Business School, into how to ‘Shape the Future of Bath’s Visitor Economy and Unlock […]
6 September 2024
Business Partner News | Zonal research on brand loyalty in hospitality
Business Partner, Zonal’s Go Technology consumer research report is now available. This brand new research report, produced in partnership with CGA by NIQ, surveyed 5,000 GB consumers to uncover how […]
11 June 2024
Business Partner News | Zonal research identifies hospitality consumers top frustrations
Business Partner, Zonal’s latest exclusive research, in partnership with CGA by NIQ, examines consumers’ top hospitality frustrations and how hospitality operators can address them. Their latest research, ‘Fixing people’s hospitality […]
30 November 2023
Institute launches ‘Big 85 Year Members’ Survey’
To conclude the Institute of Hospitality’s 85-year anniversary celebrations, it has launched its biggest-ever global membership survey. Covering a wide range of questions, it will be the first-time members will […]
24 April 2023
Professional Development is key confirms ‘Future Skills Report’
The ‘Future Skills Report’ published by eHotelier, in association with the IoH, points to professional development being a critical part of a hospitality business’s future strategy. The recent industry survey […]
8 December 2022
IoH members confirm Scottish Independence not good for UK hospitality industry
The latest Umbrella Insight research for the Institute of Hospitality, confirms that 67% of its global hospitality industry membership, supports the unanimous legal decision made by the UK Supreme Court last […]
24 February 2022
Episode Six of the Institute’s podcast | Members can listen today!
Episode Six of the IoH I’m In podcast, hosted by Phil Street FIH is available to Members today (Thursday 24 February), via the Members’ area of our website or to […]
26 November 2020
Communicating effectively with customers during the Covid pandemic
Moving forward from a crisis can seem daunting but in terms of recovering your reputation the key is to talk. Content might be king but engagement is queen. Lorraine Bryant, […]
2 November 2020
How do you market your hospitality experience through a lockdown and beyond?
Our marketing webinars always prove popular with our members and this one from Karen Fewell at Digital Blonde is set to be no exception. Karen’s slides, on marketing hospitality experiences […]
23 April 2020
Marketing to Mitigate the Impact of COVID-19
Cutting marketing budgets during an economic crisis is a knee-jerk reaction for many hotels. But when you cut your advertising, you also cut away your property’s access to the flow […]
21 June 2019
Conversion Rate Optimisation – the new ‘SEO’
How can you get more business from your hotel website? Adam Hamadache MIH explains why CRO should be on your radar. For years, SEO (Search Engine Optimisation) has dominated the […]
1 May 2019
Institute of Hospitality and STR launch Europe Student Market Study Competition
The Institute of Hospitality is proud to partner with STR to launch the first ever Europe Student Market Study Competition. The launch follows a successful US edition of the competition […]
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