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Business Partner News | Zonal research on brand loyalty in hospitality

6 September 2024

Business Partner, Zonal’s Go Technology consumer research report is now available.

This brand new research report, produced in partnership with CGA by NIQ, surveyed 5,000 GB consumers to uncover how loyal they are to their favourite pubs, bars and restaurants. But which consumers are most likely to change their preferred brand? How does loyalty in hospitality compare to other sectors? And what types of loyalty schemes keep customers engaged with your venue?

Access your free copy to find out and discover:

  • Which consumers are most likely to switch to a competitor?
  • How does loyalty in hospitality compare against other sectors?
  • Consumer communication preferences
  • What guests find appealing about loyalty schemes

Download the free report at the link below.

DOWNLOAD THE FREE ZONAL REPORT HERE

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