It’s National Tea Day today so we asked Greg Harvey, Out of Home Sales Controller at Yorkshire Tea, to tell us all about what goes into the UK’s number one brew. Over to you Greg…
From top quality teas to the perfect blend, it’s all done proper at Yorkshire Tea. However, there are six things in particular which we believe makes our tea stand out.
Top Quality Teas
Like any plant, tea has a life of its own. Flavour and quality depends on where it’s grown, how it’s handled and even the year of harvest – so every day, we taste up to a thousand teas sent to us by growers from around the world.
The perfect blend
We make Yorkshire Tea by combining the best teas together in just the right amounts, layering the complementary flavours of 10-20 different teas to create a uniquely balanced and consistent brew. That’s the art of blending, and we’ve been doing it for 130 years.
8 times tasted
That tea in your cup has been checked, checked and checked again by some of the best taste buds in the business. In fact, from the harvest to the moment it heads to the shops, Yorkshire Tea has been tasted no fewer than eight times. That’s how we know it’s always a proper brew.
Dare to be square
Isn’t a square bag a bit basic these days? Yep – and we’re proud of it! We’ve tested every new shape going but we’ve never found anything that could knock the trusty square off the top spot. Novelty bags are just a distraction. It’s the tea inside that counts.
Long term relationships
Our business is built on long term relationships, often built over decades. We visit the tea gardens and estates we buy from as much as possible, and we do more than just pay fair prices – we re-invest in their communities and their environment too.
We’re proud to have achieved carbon neutrality across all our products, but we’re especially proud of the proper way in which we’ve done it, by setting up projects that not only offset carbon but improve lives and livelihoods directly with our farmers.
With hotels reopening in just under a month, there has never been a better time to review your hot drinks offer. Yorkshire Tea hosted an informative webinar all about how to perfect in-room refreshments. Watch it on demand here.