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New Business Partner Announcement | Frontline Performance Group (FPG)

4 March 2026

We are excited to share that Frontline Performance Group (FPG), a global leader in revenue performance for the hospitality industry, has joined as a Bronze IoH Business Partner.

Working with more than 2,500 hotels and restaurants across 120 countries, FPG helps hospitality businesses strengthen profitability, improve guest satisfaction and increase employee engagement through structured training and performance technology.

For more than 30 years, FPG has supported hospitality teams to turn everyday guest interactions into measurable revenue opportunities. Its proprietary software platform, IN Gauge, provides real-time performance insights that help frontline teams capture revenue opportunities while maintaining high service standards.

FPG’s solutions include its Front Desk programme for hotels, designed to improve RevPAR through structured upselling and performance optimisation, and CheckMax, an AI-powered platform for restaurants and food and beverage outlets that supports suggestive selling and can help increase revenue per guest.

Robert Richardson FIH MI, the Institute’s CEO, said: “We are delighted to welcome Frontline Performance Group as a Business Partner of the Institute of Hospitality. Their focus on strengthening frontline performance through practical training and data-led insight aligns closely with the priorities of many hospitality businesses today. We look forward to working with their team and introducing their expertise to our global hospitality community.”

Paul McLoughlin, President – International, Frontline Performance Group, confirmed: “Frontline Performance Group is proud to partner with the Institute of Hospitality. Our mission is to drive measurable revenue growth while educating and empowering hospitality professionals to deliver exceptional service at every guest touchpoint. With CheckMax and our Front Desk program, we’re perfectly aligned to lead the industry in driving TRevPAR. Partnering with IoH connects us with a global community committed to excellence, professional development and raising standards across hotels and restaurants worldwide.”

Special Offer for IoH Members 

For a complimentary revenue assessment to identify untapped incremental revenue potential within your hotel, please follow this link. 

Frontline Performance Group are just one of many companies that partner with us. Find out more about all our partners here.

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