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Aspire Airport Lounges join IoH as Business Partners

29 February 2024

The Institute is delighted to welcome executive airport lounges Aspire, as a new IoH Business Partner, becoming our first business parter from the airport lounge hospitality sector.

Aspire is owned by Swissport, the world’s largest aviation services provider, operating in 294 airports in 45 countries across 6 continents.

The collaboration will foster an exchange of expertise and insights: IoH members will benefit from Aspire’s expertise in airport hospitality, while Aspire, by sharing its wealth of experience with our members, can extend its professional network to the hotel and catering sectors and hospitality management schools.

Aspire’s continuing goal to ensure guests feel welcome, relaxed and energised within their lounges, is guided by their proven formula; ‘The Aspire Way’. This strategically aligns branding and lounge environment with hospitality operation, so they can consistently deliver memorable customer experiences and achieve their vision of becoming the most recommended multi-use airport lounge brand.

“Our vision for Aspire Executive Lounges is clear and simple: We want to deliver a guest experience that is similar to what our guests are used to from their preferred hotels, meeting the needs and exceeding the expectations of today’s travellers,” says David Collyer, Global Vice President of Executive Lounges at Swissport International AG. “We strive to deliver an unparalleled experience and set a benchmark that transcends our industry, redefining excellence across the hospitality sector. The Institute of Hospitality is a great network to exchange insights and experiences, and to learn from others in the hospitality sector, which will help us bring our vision to life.”

IoH CEO Robert Richardson FIH MI said of the partnership: “Our aspiration at the Institute of Hospitality has been to develop and grow not just our membership, or the number of countries we operate in, but to also grow the number of hospitality sectors represented within our organisation. With that in mind, it is a natural partnership for us to welcome Aspire into our hospitality family, and learn from them and their teams, who serve with passion and dedication more than 4 million customers worldwide, across 64 lounges and in 13 countries. As two organisations with similar values, we look forward to working with them to continue to promote high levels of excellence within our profession.”

As part of our partnership with Aspire, Institute of Hospitality members can pre-book lounge access here obtaining a 30% discount by using promotional code AspireMIH2330.

Follow this link for your 30% IoH member discount

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