Business Disability Forum (BDF) has published extensive, new research today (29 June) which finds that UK disabled consumers experience limited choice and feelings of disempowerment when purchasing products, services, and activities, resulting in over 43 per cent abandoning online shopping tasks without purchasing.
‘What disabled consumers choose to buy and why’ looks at how people make decisions about where they shop and what they purchase. Supported by Microsoft, this in-depth research examines buying experiences of the 1 in 5 people in the UK who have a disability.
Read more information here: Click here
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