The conference theme was ‘Transforming the hospitality sector through innovation’, and the winning paper was entitled: Starting them young: facilitating early engagement in healthy eating and hospitality careers and was written by Dr Maria Gebbels MIH, Associate Professor in Hospitality, School of Management & Marketing, Greenwich Business School, University of Greenwich. The award was proudly sponsored by the IoH.
The research paper examines how hands-on experiences and an early engagement with healthy eating influence children’s and parents’ perceptions of hospitality careers. Conducted in collaboration with a primary school and a hospitality business, the project engaged Year 4 children in activities promoting healthy eating and raising awareness of a career as a chef, including a 5-star hotel visit. Data was collected via an online questionnaire administered to 60 year 4 children, and two focus groups with 10 children and 7 parents/ guardians. Preliminary findings reveal that children with greater involvement in kitchen activities exhibit healthier eating habits and can develop positive attitudes toward hospitality careers. Hands-on experiences and exposure to hospitality environments can spark curiosity and interest among both children and their parents/ guardians.
To request a copy of the winning paper, please contact the author: Dr Maria Gebbels
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