Net Affinity

At Net Affinity, we help hotels take control of their distribution and simplify the lives of hoteliers. We drive commercial success for independent, resort and group hotels through our suite of high-performing technology — including a best-in-class booking engine, channel manager, GDS connectivity and payments solution — growing direct revenue while managing broader distribution more profitably.

Our booking engine is built from the ground up — fast, mobile-first and packed with features designed around the needs of both guests and hoteliers. From a seamless two-step booking process to exclusive direct Meta search integration and built-in business intelligence dashboard, it drives upsells, extras revenue and measurable growth.

Effortlessly manage all your booking channels in one place with our Channel Manager. We take a quality-over-quantity approach to OTA and GDS connectivity — every integration is fully two-way, keeping availability and rates in sync and eliminating overbookings. Deep integration with our Smart Payments solution automates VCC processing and PMS reconciliation, while native revenue management system integrations help you maximise room sales across all platforms.

Smart Payments is a fully integrated payments ecosystem designed to eliminate manual work and improve cash flow. Our payment page connects directly to the booking engine, OTA virtual credit card payments are reconciled automatically, and payment links make securing bookings remotely effortless. Everything syncs with your PMS and gives your team less admin.

With more than 20 years of experience designing websites for the hospitality industry, Net Affinity brings a wealth of expertise to your website design project. Your property is one of a kind and it deserves a website which reflects that. With Net Affinity, a website design process doesn’t mean complicated. Every website we design integrates with the booking process for a seamless user experience. Happy guests and higher conversion rates – the dream!

Create customised marketing strategies specifically designed for your hotel, focusing on targeted approaches that drive measurable results. Our tailored plans help you optimise visibility, increase bookings, and improve guest engagement, ensuring your marketing efforts deliver real, trackable impact.

Our Client Success Team are hospitality specialists providing proactive support via live chat, email or phone, with out-of-hours and emergency channels available. Access to our Knowledge Base and Learning Academy ensures your team stays informed and confident.

IoH members enjoy exclusive benefits: complimentary Booking Engine setup, plus 50% discount on Smart Channel Manager and Smart Payments setup costs— our suite of product give you the most powerful tools to accelerate your business growth.