The STA Autumn Conference and AGM 2019

>>The STA Autumn Conference and AGM 2019
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7 October, 2019, 9:30 am - 4:30 pm

The annual Scottish Tourism Alliance Autumn Conference and AGM takes place on Monday 7th October at the EICC.

IoH members in Scotland benefit from access to STA member price tickets as the Institute of Hospitality are members of the Scottish Tourism Alliance.

A packed programme, starting with an interview with Fiona Hyslop MSP, Cabinet Secretary for Culture, Tourism and External Affairs before the most up to date economic outlook from one of the UK’s leading financial and economic experts.

You will then hear from Stephen Leckie in his capacity as Chair of the Tourism Leadership Group who will provide an update on the national Tourism Strategy TS2020 with one year left to go.  Stephen will then do the ‘big reveal’ of the future Vision and Mission of the Tourism Strategy Beyond 2020 and will outline the priority areas of focus.

Tourism is all about people and in the final session before lunch titled ‘A Human Future’ you’ll hear four different perspectives on how we can build a stronger industry for the future through our people.

Over the course of the afternoon topics to be explored include improving mental health within the industry; future-proofing tourism with learnings from Glasgow’s circular economy; growing profit through data and how we can deliver better quality experiences through collaboration in our destinations.

Delegates will also be invited to stay on after conference for a networking and G & Tea experience.

Visit the STA website to book your tickets.

Event Details

7 October, 2019
9:30 am - 4:30 pm
Event Category:


Scottish Tourism Alliance
+44 (0)1786 459 235


Edinburgh International Conference Centre
150 Morrisson Street
Edinburgh, EH3 8EE United Kingdom
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