How Do & How To: What Are Hotels Currently Doing on YouTube and What More Can Hotels Do? (01:00 CPD hour)
3 December, 2019, 3:00 pm - 4:00 pmFree - £10.00
Almost every hotel has its own YouTube channel or channels. What type of video content do most hotels create and share on YouTube? Can hotels do more in order to better take advantage of the YouTube platform? What sort of videos should we make? What sort of videos should we stay clear of? Why don’t hotels do more with YouTube? Will it be worth it to make the effort? We will explore these topics in this webinar, hosted by Dr Ran Zhang of Stenden Hotel Management School.